Jaden Smith appears to be the new face of Louis Vuitton’s womenswear

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Jaden Smith is the new face of Louis Vuitton latest ad campaign, not just any campaign, the womenswear series 4 SS16 campaign.

The 17 year old is photographed in a single shot in a leather jacket with plenty of fringe. Including an image of Sarah Brannon, Rianna Van Rompaey and Jean Campbell wearing dresses/skirts in an obvious theme of black and white.

Nicholas Ghesquiere made an announcement on his personal Instagram on January 2nd with the caption- “Happy to introduce Jaden Smith in the new SS16 Louis Vuitton ad campaign photographed by Bruce Weber”.


It seems as though Louis Vuitton’s getting in touch with their younger audience giving the collections inspiration after unveiling ‘Final Fantasy’ character as the face of the Spring/Summer campaign and now Jaden Smith which was unexpected.

Son of Will Smith and Jada Pickett Smith, this is truly one talented family- Willow Smith was revealed early this year as the face of Marc JacobsStar-Studded’ Autumn/Winter campaign. As for Jaden he is actor/rapper/model, just your average genetically blessed child.

The family are a total gene pool and it is known that both Willow and Jaden have a very fresh/current style seems to be what LV is looking for. Let’s call this keeping up with the Smiths.

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