Year on year, America continues to be the stomping ground for musicians and remains the top music market worldwide. This year the region continues to see emerging acts which show true promise and the potential to keep the country on top. Today L Ø S T C U L T U R E presents five acts which are poised for success and whom you should follow and play close attention to instantly;
Reigning from the mighty New York City, this green haired rebel is ready to take the music industry by storm. Inspired by a powerhouse family who’ve been on Broadway and dabbled in the realms of Jazz, Liana Bank$ has been surrounded by talent since birth. Liana has paved her own success also through feats such as dancing for Chris Brown and writing for industry forces including Nicki Minaj. The young artist showcases her full abilities on her debut ‘LVL UP‘ which see’s her smoky vocal and penmanship take the wheel. The accompanying visuals prove strong also as the songstress is seen in the streets of the big apple packed full of attitude. Expect her launch mixtape titled Insubordinate in the coming weeks, but until then get into ‘LVL UP‘ below:
It’s rare that you get another shot to make it in music, Amir Obe is an artist who’s received this opportunity, and it seems to be working for him. Repping both NYC and Detroit, Michigan, the singer decided after a brief run under the name Phreshy Duzit to rebrand. Under the tag Amir Obe he’s received huge opportunities such as being heavily involved in the production of Drake’s ‘Star67‘ on the 2015 Mixtape If You’re Reading This It’s Too Late and also, has managed to land collaborations with the likes of PARTYNEXTDOOR. Amir is currently touring North America with several sold out dates and recently dropped two sonically solid projects, including hit project, Happening In The Grey Area;
Lil Uzi Vert
As trap continues to build momentum and popularity, the sub-genre is also managing to produce some talents, one of these being LIL UZI VERT. Born and raised in North Philly, the purple-haired adolescent brings a rebellious and creative spirit which can’t be ignored. Solidifying industry backing by the likes of Don Cannon (Atlanta royalty), and after a jampacked SXSW set, he’s clearly here to play zero games on his assault to trap prominence. His new EP Lil Uzi Vert. Vs. The World has already been favourably reviewed and actually tells a story unlike a lot of artists in the trap arena currently. Lastly with Uzi heavily rumoured to be on the new XXL freshman list he’s definitely one to keep an eye on. Until that gets confirmed or denied, take some time to get to know Lil Uzi;
DC native Gallant is no stranger to the music scene. After moving to LA in 2013 to pursue music, the move has appeared to work just a few years later. In 2015, pioneer in music Zane Lowe premiered Gallant’s ‘Weight In Gold‘ on his first show which was received positively by mass audiences. Gallant has also managed to collaborate with Jhene Aiko earlier this year on a song for Redbull Records called ‘Skipping Stones‘. In such a short space of time Gallant has managed to secure a loyal fanbase which helped raise his debut album Ology, released a few weeks back, to the top of the iTunes US R&B and Soul Charts. His strong vocals and surrounding production rival industry favourites such as Frank Ocean and Miguel. With favorability across the spectrum and consistently strong material Gallant appears to be an artist with lasting potential.
With female rap in a period of much needed revival at the moment, artists such as Azealia Banks and Tink have managed to creep through the void. A new artist hoping to do the same is Chicago’s Dreezy. After gaining a record deal with Interscope in late 2014 the MC gained a rapid buzz with her viral hit in her take on ‘Chiraq‘ causing Noisey to dub her the “Princess of Chicago”. Dreezy is also heavily rumoured to feature on this years XXL Freshman list and has already secured collaborations with the likes of Jeremih and Dej Loaf. For a formal introduction to what Dreezy is all about, stream her EP Schizoand get into the new age of female rap.