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Breaking boundaries and fusing genre’s, one of the UK’s most exciting new prospects Ryan De La Cruz releases his incredible visuals for his debut single ‘Know About Me‘, shot and directed by Bouha Kamzi. RDLC proves that he has the energy, creativity and resilience to break the UK scene wide open with his unapologetic energy, raw talent and carefully curated releases. Continuing this curation Ryan steps forward with visuals hard to rival for ‘Know About Me‘.

Partnering with Bouha Kamzi was a natural instinct for Bouha when he first heard Ryan, saying, “When I first listened to the song, I was positive that there were a number of vocalists on the track, until it was made clear to me that it was just Ryan, no one else; I was taken by the versatility of the vocal styles“. With such a conceptual visual, there were certain demands that Bouha felt Ryan met all the way, “We spent an afternoon rehearsing the roles and experimenting with different character nuances, but on a whole he sort of naturally embodies each of the characters in real life. Ryan is very talented, sharp and hilarious to be around. Within the first few minutes of listening to him talk, gauging his personality and range, I quickly realised we were onto something special”.

Garnering support nationwide across BBC 1Xtra, MTV, Link Up TV and Nation of Billions to name a few; the real force of Ryan De La Cruz is witnessed when he commands the stage at his live shows while turning the most docile of audiences into mosh-pits. Lacing the beat with both his rap flow and smooth tones and even representing in his native Congolese tongue, Lingala; as Vevo’s Track of The Week, the confident yet illusive, Ryan De La Cruz stamps himself out a place as one of the UK’s most exciting prospects for 2017, with much more to come.

Source: RyanDeLaCruzVEVO


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