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Burberry Issues an Apology Over Controversial Noose Hoodie

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Burberry Issues an Apology Over Controversial Noose Hoodie

Following the debut of the Burberry Fall/Winter 2019 collection, the British fashion house has come under fire for a problematic design. The piece receiving criticism is a hood that features strings constructed on the front that resembles a noose.

Since the debut on the runway, Burberry has released an official apology.

In a statement to CNN, Burberry CEO, Marco Garbetti stated the following:

“We are deeply sorry for the distress caused by one of the products that featured in our A/W 2019 runway collection. Though the design was inspired by the marine theme that ran throughout the collection, it was insensitive and we made a mistake.”

The controversy came to light when after Liz Kennedy, who also walked in the show, posted the design on her Instagram. In the caption, Liz states that the look “was ignorantly put together”. She then adds that upon seeing it, she was “extremely triggered”.

The Instagram caption continued:

“How could anyone overlook this and think it would be okay to do this especially in a line dedicated to young girls and youth. The impressionable youth. Not to mention the rising suicide rates world wide. Let’s not forget about the horrifying history of lynching either.”

When asked if she could speak to an official about the design, Liz was allegedly told to “write a letter”. She also alleges that she was told: “It’s fashion. Nobody cares about what’s going on in your personal life so just keep it to yourself.”

Following the Instagram post from Liz, Burberry immediately pulled the hoodie from production.

Burberry appears to join a growing list of luxury fashion brands that are landing themselves in hot water. Gucci’s balaclava incident and Prada’s monkey chain are still raising questions on social media.


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